StudyEU Amber Road
StudyEU
Amber Road
Strengthening a student-driven higher education lifecycle for future European professionals
along the Amber Road.
Executive Summary
“StudyEU Amber Road” is in the application process to become a student-driven European University Alliance, which unites nine diverse and multifaceted institutions along the historic Amber Road to establish a common higher-education inter-university campus. At its core, StudyEU Amber Road seeks to empower students to become agents of change as future professionals in the dynamic landscape of the European labour market. By placing them at the forefront of decision-making processes and integrating their voices into the governance structure and work plan implementation, the alliance sets a transformative example for fostering a culture of active participation, engagement, and empowerment to become a source of inspiration for the broader higher education sector.
The alliance commits to a holistic transformation throughout the entire student lifecycle, not only addressing educational facets but also integrating recruitment, teaching, quality, research, development, innovation, and societal engagement. Through strategic partnerships with industry leaders, public bodies, NGOs and regional stakeholders and a vibrant engagement with local communities, StudyEU Amber Road bridges the gap between academia and the world of work. It allows the alliance to effectively define and respond to educational needs, and to offer students authentic learning environments provided in cooperation with local employers, supporting also regional development.
The coverage of a specific geographical area is an essential feature of the alliance. The focus on the Amber Road allows to transcend borders between east and west, north and south, respecting the different political, cultural, and economic histories, seeing them as opportunities. As the historic Amber Road connected disparate regions, this alliance aims to build bridges and create a sense of shared identity between members and their communities by fostering not a circulation of goods but a circulation of brains, knowledge and future professionals on this ancient trade route.
Approach
StudyEU Amber Road focuses on the individual: the person along the Amber Road and their central roles as student and professional in business. Throughout life, these two roles interact, enrich each other and go hand in hand. The university must fulfil this requirement: to address the needs of business and society and integrate them into higher education. The individual has a regional harbour in the applied university in particular. It remains a lifelong point of contact for all education and qualification needs.
Time and again, the “future EUropean professionals” will anchor here, strengthen themselves and set off again out into the economy and society in order to accomplish their goals and develop further.
Students of today,
professionals of tomorrow
Students
Staff
Higher education institutions in 9 European countries
Established
Impact and Ambition
StudyEU Amber Road: An innovative “trade route”
of knowledge and professionals – here to stay and make a lasting impact.
StudyEU Amber Road is committed to creating and maximising long-lasting impact both within the HEIs and across the broader higher education sector, in surrounding communities and in the workplace.
It thus addresses many different areas, the ten most important of which are summarized below:
News & Events
Event Announcement
International Week | Pan-European University Ostrava
25 – 29 August 2025
From 25 – 29 August 2025, the Pan-European University Ostrava in the Czech Republic will host an International Week focusing on innovation in business, marketing, and management. The event aims to foster knowledge exchange and collaboration between universities and the business sector.
Registration deadline: 31 July 2025
Target group: Students specialising in business; Erasmus+ funding opportunities available
StudyEU Amber Road Staff Week, a Great Success
April 2025
The first ever StudyEU Amber Road staff week was hosted by Humak UAS, in Helsinkiduring the last week of April. The event attracted participants from most of the partner universities, making it possible for us to bench-mark and learn from each other, as well as to agree on concrete next steps to be taken.
Read more
The goal for the staff week was to bench-mark how international services, student services, communication and marketing, quality assurance and RDI-activities are set-up and managed at each partner university and to identify common best practices and new common ways of managing the services. Being able to find common best practices in 5 days among 9 partner universities is of course too much to expect, and still we were able to hold fruitful discussions guiding us forward in how to develop our future way of cooperating.
During the week the Executive Board of the alliance held a meeting, during which they agreed on drafting a common letter of commitment for all partner universities to sign. The aim with the letter of commitment is to ensure that all existing partners are fully committed to continue working strategically together as an alliance awarded Seal of Excellence, with the common goal to submit a successful European University Alliance application at the next call which hopefully will be announced in the near future.
The concrete outcome of the week were decisions regarding how to continue working. We decided to arrange the next common staff week hosted by Pan-European University at their campus in Prague in early December 2025. Pan-European University also confirmed that they are very pleased to host the first Amber Road Student BIP week at their campus in Ostarava, Czech Republic in autumn 2025. We will also continue working on submission of common RDI-applications and will arrange interest group online meetings around the themes of the workshops carried out during the week in Helsinki. Both student and staff mobility will be encouraged in order for both students and staff members to get to know inspiring them to take active part in the future cooperation of the alliance.
Kim Lindblad
Manager of International Affairs, Humak
New campus for the Pan-European University Prague
February 2025
The construction of the new campus of the Pan-European University Prague in Vysočany isentering its final phase. Students can soon look forward to modern and functional educationalspaces that will meet the latest standards of higher education. The new university headquarters islocated at U vinných sklepů 197, 190 00, Prague 9 – Vysočany, and will serve primarily studentsand teachers. This modern designed building will be used for higher education and will offercomfortable conditions for study and academic work. Students can look forward to modernlyequipped classrooms, a library, relaxation zones and other facilities that meet the needs of highereducation in the 21st century. The new campus symbolizes the shift of the Pan-EuropeanUniversity Prague towards higher quality and more modern education. The university is alreadylooking forward to lectures, seminars and other academic activities taking place here, which willprovide students with excellent conditions for their personal and professional development.